Website redesign for WASA brand

About the project

Wasa, a producer of crispbread under Barilla Group, is a global symbol of healthy and sustainable eating. At I MILLE design agency, I worked on the redesign of Wasa’s website, translating the brand’s new positioning into an interactive digital experience. Through animations, sound design, and playful interactions, we crafted a user journey that feels as crunchy as the product itself.

Client

Wasa, Barilla Group

Disciplines

UX/UI Design
Design Systems

2-Immagine-dx
4-Immagine-sx
wasa-card component
wasa-palette
wasa-typography
wasa-icons
10-Immagine-sx
12-Immagine-sx
15-Immagine-dx
17-Immagine-sx
wasa-final-overview

Project realized within
I MILLE Global Design Consultancy

2025

A2A Design LanguageDesign Systems, UX/UI

7 Deadly TrumpsData Visualization, Graphic Design

3KMSInstallation

Alter FestBrand Identity

Ligre FontTypography

Go BeyondWeb Design

E-mpactCampaign on internet emissions

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